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Office Supplies Retail Business Plan

3 March 2023 Businnes Plan


Office Supplies Retail Business Plan


Green Office addresses the market need of environmentally-friendly office supplies. Green Office was formed as an Illinois Corporation. Stan Cooksey serves as the main shareholder. Green Office will service a wide range of customers including corporations and government agencies.

Products

Green Office will be selling eco-friendly products that recycle materials, reuse “recharged” old parts, and use nontoxic options. Green Office sells recycled paper. This includes notepads, envelopes and copier paper. It also offers a range of laser toner, cartridges for inkjet printers, as well as common office supplies like correction fluid.

Customers

Green Office identified three market segments. The first is corporations. They have an 8% growth rate with 12,000 potential buyers. The second category is government agencies with a 11% rate of growth and 7,886 potential clients. Assorted customers, with a 7% increase rate and 56.888 possible customers, is the last.

Competitive

Green Office will offer all office supplies. It will be your one-stop source for all your supply needs. Green Office will provide exceptional customer care. It recognizes that shopping must be the the most trouble free, pleasant experience if it expects to form long-term relationships with customers.

Management

Stan Cooksey will lead Green Office. Stan graduated from the University of Chicago with his undergraduate degree. Stan worked as the Regional Manager for the Government Agency Unit for Symantec Software. Stan earned his Executive MBA while working for Symantec.

Green Office is supported by a proven business model, carefully identified market segments, and a top notch management team. Green Office’s second year sales forecast was $818,000. This will rise to $1,004,000 by year three. We will become profitable in the second year.

1.1 Objectives

  • To become the premier source of environmentally-friendly office supplies.
  • To offer office supplies that are green at a price of no more than 10% above the price of non-green supplies.
  • Rapidly increase in size and become profitable within two years.

1.2 Mission

It is Green Office’s mission to become a leading vendor of environmentally-friendly office supplies. Green Office will become a market leader offering a wide, price competitive selection with the finest customer service.

1.3 Keys to Success

  • Offer environmentally-friendly office supplies at competitive prices.
  • Secure large contracts with corporations and government agencies.
  • Fiscal efficiency is achieved by strict financial controls


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