Kid’s Clothing Store Business Plan


Kid


Popular culture is no longer regional. Cable television, syndicated radio stations, and the Internet have made it possible for a New York fashion statement to be available in a small Midwestern town within days. Our telecommunications network has allowed young people to expect and demand products that reflect their culture.

This clothing store business plan explains how SmokeJumpers plans to offer young customers youth-oriented products that are not only popular in urban areas, but also clothing that is not readily available locally.

The target customer is “Generation Y,” age 11-18, who listens to alternative music, participates in youth sports like skateboarding and snowboarding, and looks toward alternative clothing trends in large urban areas for inspiration. SmokeJumpers offers distinctive clothing, shoes and products which are always in fashion.

Mission

The mission of SmokeJumpers is to offer distinctive youth-oriented fashion and products to our target customers.

Keys to Success

  • Accessible store where you always find something new that you want.
  • Great vendor relationships will allow for quick shipment.
  • Create a strategy to advertise to our target customers.
  • Design a store image that is both trendy and attractive for our customers.


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