Chiropractic Business Plan


Chiropractic Business Plan


Betcher Chiropractic Oregon L.L.C. Tarri Betcher is majority owner. Betcher Chiropractic is an upcoming start-up that will reach profitability in its second year.

The Market

Over the last few years, chiropractic medicine has seen a rise in demand. This is due to increasing acceptance by insurance policies and published research that shows the effectiveness for patients. Betcher Chiropractic has identified two distinct customer groups: people aged 45-65, and individuals 20-44.

Services

Chiropractors are trained to diagnose and treat health issues that affect the spine, nervous system, muscles, and nerves. Interference with these systems can cause impairments in normal functioning and decrease resistance to disease, according to chiropractors. They also believe that spinal or vertebral dysfunction causes many problems in the body, such as the disruption of the nervous system and skeletal dysfunction through joint or articulate dysfunction.

This chiropractor’s approach to health care is holistic, emphasizing the patient’s overall health and wellness. Betcher Chiropractic understands that many factors can impact one’s health, including diet, exercise, rest, environment, genetics, and other personal factors. Betcher Chiropractic offers natural, non-invasive, drugless and non-surgical health treatments that rely on the body’s inherent recuperative functions.

Competitive Edge

Betcher Chiropractic treats each patient with individualism and holistic medicine. The effects of multiple systems working together can affect your wellness and should be addressed accordingly. Addressing and managing the problems that brought the patient to the doctor is key to success.

1.1 Objectives

  1. To create a health facility whose goal it is to exceed patients’ expectations. Patient surveys will serve as the feedback mechanism.
  2. To increase the number clients served by at minimum 25% per year.
  3. To build a startup business that survives on its own cash in the first 20 months.
  4. To create a strong referral and repeat client base.

1.2 Mission

Betcher Chiropractic aims to bring in and keep clients through the provision of the best, most personal and professional care. It also aims to promote well-being for all patients while assisting them to live a high quality of lives.

Success Keys 1.3

1. Location: providing easy accessibility and amply parking for patients that may have physical limitations.

2. Environment: Create a work environment that is both relaxed and professional.

3. Convenience: Offering extended business hours to patients.

4. Reputation: Building a strong reputation within your community.


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