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UK Furniture Manufacturer Business Plan

3 March 2023 Businnes Plan


UK Furniture Manufacturer Business Plan


Fulham Furniture Mfr. We have been experiencing a boom in sales since we discovered high-end direct marketing channels. This has given us the opportunity to grow our business through additional channels. Inspiring by appearances on specialty catalogues we were able build another channel through distributors office equipment which sell directly at larger enterprises.

This business plan anticipates that we will continue to grow our business for three more years. Our sales growth has created some working capital implications. We are planning to manage this growth and ensure steady cash flow.

We also anticipate to be financially sound like never before. All in all, we see this as a healthy company, with strong growth prospects. We plan to manage our orderly growth in near future.

1.1 Mission

Fulham Furniture Mfr. Fulham Furniture Mfr. helps to create productive and pleasant office environments by incorporating new technology into the traditional office mode. This allows real people to work comfortably. We care about the appearance and feel of fine wood, fine furniture, and high-powered personal computers. We always provide the best possible value to our customers who care about quality office environments, and we want every dollar spent with us to be well spent. We foster a positive, creative, respectful, happy, and productive workplace. All employees are given fair wages and are encouraged to respect our customers. We strive to achieve fair and responsible profits that are sufficient to maintain the company’s financial health over the long term, and to compensate investors and owners equally for their risk and money.

1.2 Keys to Success

  • Uncompromising commitment for the quality and safety of the end product: Quality wood, quality workmanship, high-quality design, and the highest quality of end results.
  • Niche marketing can be successful: We must find quality-conscious customers in the right channels. Customers need to be able to find us.
  • Assembly that is almost automatic: Although we cannot afford to ship desks fully assembled, the assembly should be so simple and automated that the customer feels better about the quality of the product, not worse.

1.3 Objectives

  1. You can increase your sales by focusing on the new channels.
  2. Maintain a high gross margin, despite the sales increase.
  3. By Year 3, you can increase your net profit/sales percentage.


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