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Health Club Business Plan

3 March 2023 Businnes Plan


Health Club Business Plan


Corporate Fitness serves Seattle-area businesses and will increase productivity while lowering overall costs.

Two simple facts underpin our business:

  1. Healthy employees are more productive than chronically ill employees.
  2. It’s cheaper to prevent injuries or illnesses rather than to treat them when they happen.

At Corporate Fitness, we tie worker productivity directly to the health care issue. We believe that the traditional approaches to the current problem of health care are not effective. These traditional efforts are reactive. They wait until the worker is ill or injured before they pay for the needed treatments. Our approach, which focuses on prevention and good health promotion is much more proactive.

Corporate Fitness will reduce companies’ health care spending by encouraging employees to make healthier choices and increase worker productivity. Medical insurance premiums will be lower, absenteism and turnover rates will be reduced, worker&#8217s compensation claims will be reduced, tardiness will be reduced, hospital stays will be shorter, etc.

The health care crisis in America, combined with the current demographic changes, could not only worsen the situation but also threaten worker productivity. These environment factors, combined with the local competitive position, signal a market opportunity. Corporate Fitness is a great opportunity.

1.1 Objectives

  1. Provide programs/strategies for wellness to businesses in the downtown Seattle region.
  2. Begin working relationships of 20 companies by year-end one
  3. Expand Corporate Fitness to Portland, Oregon by year two

1.2 Keys to Success

These are the keys to corporate fitness’#8217; success:

  • Marketing services to companies and individuals.
  • Recruitment of experienced managerial talent.
  • The founders were dedicated and worked hard.
  • Raising productivity.
  • Lower overall costs

1.3 Mission

Corporate Fitness offers a health service that assists individuals and businesses in achieving one of the greatest gifts, which is good health. Both the employer as well as the employee will see significant personal gains such a higher self-esteem, self-motivation and measurable benefits.


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