Aphconseil > Blog > Businnes Plan > Automotive Repair – Sales – Valet Business Plan

Automotive Repair – Sales – Valet Business Plan

3 mars 2023 Businnes Plan


Automotive Repair - Sales - Valet Business Plan


Mad Keen Motors, a family-owned company located in Backwater Downs (a suburb of London), is owned by the Keen family. It has been under the ownership of the Keen family for 35 years and has grown from a single mechanical repair shop to five locations that deal with body and mechanical repairs, vehicle storage and towing, washing and valeting and used car sales.

This plan is an internally-produced document, detailing the potential effects of adding website to the company. The Mad Keen Motors website will act as an additional customer service element for all our garages, offering basic advice on car maintenance, information about our services, staff, and location, and regular discount offers for website visitors on featured repairs and maintenance.

Our current phone-based or face-to-face customer support is excellent. But, it requires potential customers to get in touch with us actively to learn more. Our new business is mainly based on referrals from existing customers. Our goal is to make it easier for customers to refer us. We encourage them to tell their friends, family members, and neighbours about our site. This will help build familiarity with our company well before they are looking to purchase a vehicle or need emergency car service. The “advice” section will be crucial in establishing customers’ trust in our expertise, as will our affiliation with nationally-syndicated car experts.

Mad Keen hopes to create trust and relationships by helping customers in their locality.

1.1 Mission

Mad Keen Motors provides excellent automotive care and service to all of our customers, whether they need to buy a used car, contract major body work or get a simple wash and wax.

1.2 Keys to Success

These are the keys to success of the company’s website:

  1. An extensive and comprehensive list of questions and solutions that will encourage customers return to the site whenever there is a problem with their vehicle.
  2. Customers can get additional expert advice that is timely and thorough.
  3. Offering Web-based promotions that will encourage customers to book cars into the garage through the website.
  4. Notifying the residents and businesses of the surrounding area about the existence the site.
  5. Encourage existing customers to recommend your website to others.

1.3 Objectives

Mad Keen Motors website has these objectives:

  1. To drive traffic to the website from the garage.
  2. To expand the Mad Keen Motors community.
  3. Customers will find a large number of questions and answers about common car repairs.
  4. To allow convenient bookings for service and repairs.


Commentaires récents
Catégories
Social

Related articles

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée. Les champs obligatoires sont indiqués avec *

Nous contacter

Laissez-nous un message, un commentaire ou une suggestion...  
(+225) 0586582913 / 0709440103