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Psychological Health Center Business Plan

3 March 2023 Businnes Plan


Psychological Health Center Business Plan


Amesbury Psychological Center is a multi-disciplinary behavioral health care facility that offers substance abuse and mental health services to the Merrimack Valley. Our focus is to provide cost-effective, quality treatment. Our mission is to create, promote, and maintain a positive customer relationship with our clients, Anna Jaques Hospital (AJH), payors, associates and staff, and our community.

The market for services in behavioral health is growing, as demonstrated by the expansion of the Center’s operations over the past two years. Massachusetts recently passed legislation regarding mental health parity, which will go into effect in month 1. This bill requires that insurance companies offer benefits for biologically-based behavioral health disorders in the same way as for other health disorders. This will help to sustain the projected growth. Currently the Outpatient Psychiatric Center makes approximately four phone call per day to other providers.

This is the key to success in this turnkey project:

  1. An ability to transfer existing hospital behavioral health contracts to the Center.
  2. Credentialing clinicians in a timely manner.
  3. Obtaining initial working capital.
  4. You can contract with your clinicians for reasonable rates.
  5. Successfully developing and implementing a billing and collection program.
  6. Listening to our customers and striving to fulfill their needs.
  7. How to get a medicaid provider #

The business plan provides a map for sustaining growth, improving revenue collections, and increasing our bottom line to produce a profit.

1.1 Objectives


Goal 1: To continuously develop, strengthen, and improve services offered by the Center.

  1. Develop and maintain strategic alliances with five of the most prominent behavioral health managed care providers to strengthen the existing payor mix.
  2. Develop strategic alliances with three local addiction and community service agencies.
  3. Find and foster strategic alliances or networks with eight community health group practices.
  4. Transfer and/or hire 80% of staff two months before starting date.
  5. Create and implement a billing program two months before the start date.
  6. Improve the expected receipts rate by 40% over the previous year.
  7. All services offered by the Center will increase by 80% compared to the previous year.
  8. Arrange working capital for the initial phase of the turnkey venture.


Goal 2 – To reinforce the Center’s commitment for excellence.

  1. You can improve your customer service by providing three trainings in-service related to client satisfaction regarding accessibility, treatment, staff-client interactions, and treatment.
  2. Continuously assess the satisfaction of referral bases using a survey.
  3. Continuously evaluate client satisfaction in three dimensions: accessibility, environmental, and treatment-related.

1.2 Mission

The Merrimack Valley community’s well-being is promoted by providing access to quality mental health care and substance abuse/addiction support for children, adolescents and adults. This service system emphasizes trust, respect, confidentiality and compassion. We are committed providing quality mental health care, in collaboration with the consumers’ overall health strategies and a range of medical services. We believe that we are there for our clients and customers.

1.3 Keys To Success

  • Before you start your project, secure working capital.
  • Be profitable on a forward basis by the seventh month of the first fiscal year.
  • Be cash flow positive by the seventh month of operation.
  • A well-respected hospital in the community that is affiliated with.
  • Managed Care friendliness through cooperation, accessibility, and clinical focus.
  • Center services will be known by the community.
  • Make sure you have a medicaid provider’s number. Also, create an interim plan so that you can function during the application phase.
  • The Center’s growth and customer satisfaction are evidence of the commitment of its staff to excellence.
  • Accessibility and responsiveness for the Center’s customers.

  • Functioning as an organization that is fluid, responsive, and willing to change in order to meet the frequent shifts of the behavioral health industry.

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